At Land & Carbon, we are committed to protecting the privacy and security of your personal information. This Privacy Policy (“Policy”) outlines how we collect, use, and protect your personal information.
1. Collection of Information
Land and Carbon may collect and use certain information: a) when you voluntarily share it with or submit it to us; b) automatically when you access or use the Land and Carbon website (“Website”); c) from other sources, such as third parties (e.g., service providers or other entities with whom we may work in connection with our business and services); or d) from publicly available sources. To the extent that any such information identifies or is reasonably capable of being associated with an individual person, it is considered "personal information" for purposes of this Policy. This may include your name, email address, phone number, postal address, and other such information.
We may collect information from automatic data collection technologies, such as your IP address, browser type and version, information about your operating system, and information about the device you use to access our Website, such as device identification number and device type, and/or usage information about how you use our Website. Land and Carbon and our service providers may collect this information, which may be considered personal information in certain jurisdictions, using cookies and other similar technologies. See “Cookies” below.
Land and Carbon may also collect de-identified or aggregated information. Such information may be derived from personal information, but it is not considered personal information since it does not directly or indirectly reveal your identity.
2. Use of Information
We collect, use, process and retain your personal information to provide you with our services, and in connection with the operation of our business, including to:
• process and respond to your inquiries and requests;
• personalize your Website experience and to allow us to deliver the type of content and offerings in which you are most interested;
• allow us to provide better service to you in responding to your requests;
• communicate with you about our services, and establish and maintain our business relationship with you;
• enter into or perform a contract or agreement with you;
• administer and protect our business and our Website, including to operate, maintain and provide the features on and functionality of the Website, and for data analysis, system maintenance, and market research;
• conduct research and analysis;
• assess and improve the effectiveness of the Website, our services, and our relationship with you;
• quickly process your transactions;
• provide you with service and support;
• comply with court orders, laws, or legal processes, including to respond to government or regulatory requests, to prevent, detect, mitigate and investigate fraud, security breaches or other potentially prohibited or illegal activities, and to otherwise protect our Website, our employees, users, visitors, clients and/or operations;
• evaluate or conduct a sale, merger, acquisition, reorganization, dissolution, or other sale or transfer of some or all our assets, if personal information about our Website users is among the assets transferred;
• for other reasons with your consent; and
• for marketing purposes. You may receive marketing communications from us, for example, if you have asked that we provide you with information about Land and Carbon and our services. Please see “Choices” below to learn more about your choices with respect to receiving marketing communications from us.
3. Sharing of Information
We will not sell or lease your personal information to any third-party marketers, or otherwise provide your personal information to third parties solely for their own use. Generally, we will not share with, or disclose your personal information to, third parties. Except to the extent prohibited by law, we may share personal information reasonably necessary for the operation, protection or support of our business or our Website, or to provide you with our services or products, or as required by law, such as in the following circumstances:
• for internal purposes, such as for internal administration and to provide you with services;
• with our service providers, consultants, advisors, and other third parties we use to support and run our business, including those that provide mailing or email services for us, fraud prevention, web hosting, or analytic services;
• to competent law enforcement bodies, regulators, government agencies, courts or other third parties where we believe disclosure is necessary to comply with court orders, laws, or legal processes, including to respond to government/regulatory agency requests;
• where necessary for the establishment, exercise, or defense of legal claims;
• to a buyer or other successor in the event of an acquisition, merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding in which personal information held by Land and Carbon about Website users is among the assets transferred;
• if we believe disclosure is necessary or appropriate to protect, or to prevent actual, threatened, or suspected loss to, or the rights, property, or safety of, Land and Carbon or the Website, our employees, you, or others; and/or
• to consultants, contractors, and service providers that we have engaged to perform services on Land and Carbon’s or your behalf based on our instructions, such as individuals and business entities that provide professional, technical, consulting and/or administrative services.
We may also use and share personal information to fulfill any purpose for which you provide it or with your consent. We may use and share non-personal information without restriction.
4. Security
We take reasonable physical, procedural, and technical security measures to protect your personal information from unauthorized access, disclosure, loss, or misuse. We further protect your Personal Information by restricting its access to those employees who need to have knowledge of that information for us to provide our services, as determined by Land and Carbon’s management.
5. Cookies
Like many other websites, Land and Carbon and our service providers may use cookies and similar technologies to gather information about your use of our Website. Among other things, this helps us understand how you use our website and services so that we can personalize your experience and make our Website and the services we provide more relevant to you. A cookie is a small file that is transferred to the hard drive of your computer. The Website may use the following categories of cookies and/or similar technologies:
• Strictly necessary cookies, which websites may require to properly operate and/or provide necessary functions relating to the requested services. These cookies are essential to allow users to navigate a website and use certain features.
• Functionality cookies, which enable helpful but non-essential website functions that improve a user's experience on a website. By recognizing a user when they return to a website, these cookies may, for example, allow the website to remember that user's preferences (for example, choice of region).
• Performance and analytics cookies, which allow a website and third-party service providers to recognize and count the number of visitors to the website, how long a user spends on a webpage, and other statistical information to help the website operator determine which content is most popular and to improve the performance of the website.
You may set your browser to notify you when you receive a cookie or to not accept certain cookies. If you do not want information collected with cookies, you can turn off cookies using your browser's settings. You may also withdraw consent for Land and Carbon’s cookie uses that are not strictly necessary by sending an email to us at support@landandcarbon.com provided you accompany such a request with sufficient information that allows us to reasonably verify you. We cannot respond to your request if we cannot verify your identity or authority to make the request. If you decide to disable or refuse cookies, you may not be able to take full advantage of our Website, or the Website may become inaccessible or not function properly.
You may also send us an email at support@landandcarbon.com to request access to, correct, or delete any personal information that you have provided to us. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect. Residents of certain states, such as California, Nevada, Colorado, and Utah, under such states’ laws if applicable, may have additional personal information rights and choices.
6. Third Parties
The Website may contain links to websites not owned or operated by Land and Carbon. Certain third-party service providers may also provide services on the Website. This Policy does not apply to such third-party sites, services, or information collected by any third party, including through any content that may link to or be accessible from the Website. These linked sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content, services, information, privacy policies, and activities of these third-parties and/or third-party linked sites. For privacy information relating to these third parties, please consult their privacy policies.
7. Security and Retention
We use reasonable security measures designed to protect personal information collected through the Website. Unfortunately, the transmission of information via the internet is not completely secure. As such, we cannot guarantee the security of your personal information transmitted to the Website.
We will only retain your personal information for as long as reasonably necessary to fulfill the purposes for which we have collected it, including for the purposes of satisfying applicable legal, regulatory, tax, accounting or reporting requirements. Personal Information may be retained for a longer period if required by law or if we reasonably believe there is a prospect of litigation and retention of such personal information is required or reasonably necessary.
To determine the appropriate retention period for personal information, we consider many factors, including the amount, nature and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we use your personal information and whether we can achieve those purposes through other means, and applicable legal, regulatory, tax, accounting, or other requirements.
When it is no longer reasonably necessary to retain your personal information for the purposes described above, Land and Carbon will securely destroy or irrevocably erase it.
In some circumstances, Land and Carbon may anonymize your personal information so that it can no longer be associated with you for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.
8. Changes to Privacy Policy
We may decide to update this Policy from time to time, so you should review this page periodically. Policy changes will apply only to information collected after the date of the update. When we change this Policy in a material way, we will update the "Last modified" date at the top of this Policy. Changes to this Policy are effective when they are posted on this page. Following our posting of any changes to this Privacy Policy, your continued use of the Website signifies your consent to the revised terms of this Privacy Policy.
7. Contact us
If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at support@landandcarbon.com.